Corporate Bitcoin Treasury Strategy

Bitcoin’s Role in Treasury Innovation

Treasury involves the management of money and financial risks in a business. Its priority is to ensure the business has the money it needs to manage its day-to-day business obligations, while also helping develop its long-term strategy and support growth. The main goal is to protect capital from macro-economic challenges like inflation, and market fluctuations. Preservation of capital within the business is key. Most companies’ corporate treasuries choose to allocate capital into relatively short-term investment vehicles to ensure liquidity and a strong balance sheet.

Traditionally, businesses have relied on relatively low-risk, short-term investment vehicles to maintain liquidity and keep their balance sheets robust. However, in recent years, a new asset class – Bitcoin (BTC) has emerged as an exciting alternative for corporate treasury strategies. Major companies, such as MicroStrategy, Tesla, and Square, have already embraced Bitcoin as a part of their financial strategy, and even nation-states like El Salvador, the United States, and China are taking steps to integrate Bitcoin into their national treasuries.

Bitcoin Magazine recently started Bitcoin for Corporations, which is aimed at building a network of Bitcoin-focused organizations and empowering their network through connections and marketing. Companies that have added Crypto to their balance sheets in 2024 and 2025 have seen increased market support from investors and publications. There are even trackers that publish the publicly known Bitcoin holdings of corporations.

Adding Bitcoin To Your Treasury 

1. Hedge Against Inflation

Bitcoin’s reputation as “digital gold” stems from its deflationary design, characterized by a fixed supply capped at 21 million coins. Unlike fiat currencies, which central banks can devalue through unlimited printing, Bitcoin’s scarcity inherently protects against inflationary erosion. Many advocates believe that this makes it a strategic hedge for businesses aiming to preserve purchasing power and shield corporate capital from long-term macroeconomic instability. By integrating Bitcoin into treasury portfolios, companies can counterbalance traditional currency risks while aligning with an asset class designed to appreciate amid inflationary pressures.

2. Potential For High Returns

The volatility of Bitcoin can be seen as a double-edged sword, but for those with a long-term outlook, it provides an opportunity for substantial returns. Over the past decade, Bitcoin has outperformed traditional assets, making it an attractive investment for companies looking to grow their capital. Bitcoin’s performance over the past decade has been astonishing, producing a 26,000% return comparatively to the S&P 500’s 193% returns.

3. Diversification Of Assets

Adding Bitcoin to a corporate treasury portfolio offers diversification benefits, especially when compared to traditional asset classes like stocks, bonds, and real estate. Diversifying into an alternative asset class such as cryptocurrency can reduce risk and improve overall returns. Blackrocks CEO Larry Fink has stated that “Bitcoin is a hedge against currency debasement and political instability.” This can make Bitcoin a great diversification strategy from the majority of assets that ride on the market and political stability.

4. Enhance Shareholder Value

Publicly traded companies holding Bitcoin can potentially increase their shareholder value. As Bitcoin’s value appreciates over time, it could lead to a stronger balance sheet and increased investor confidence. Bitcoin also serves as a strong differentiator in the eyes of forward-thinking investors who recognize the potential for high returns. Companies have a responsibility to create shareholder value, instead of sitting in cash to store value on balance sheets the idea of creating additional value for shareholders by holding Bitcoin as a store of value is something many companies are starting to explore.

5. Utility and Liquidity

Bitcoin is becoming increasingly used as both a store of value and a medium of exchange. Amid growing institutional adoption, Bitcoin has become a sizable and highly liquid financial tool. Currently, at a $2 trillion dollar market cap, with almost $100B of daily trading volume, Bitcoin can now be readily accessed by the largest corporations globally. Payments of any size can be sent globally over the Bitcoin network for low cost, are fully traceable, auditable and can be received within minutes.

Who’s Next? The Future of Corporate Bitcoin Adoption 

Bitcoin’s adoption among businesses is just the beginning. As cryptocurrency becomes more integrated into the global financial system, more industries and sectors are likely to follow suit.

• E-commerce Giants: Companies like Amazon and Shopify could begin holding Bitcoin in their treasuries as part of a strategy to capitalize on its growing use as a payment method.

• Multi-National Corporations & Global Supply Chains: Bitcoin and stablecoins are increasingly being recognized for their benefits in facilitating fast, secure, and traceable cross-border payments.

• Governments & States: Following El Salvador’s lead, which has officially adopted Bitcoin as a legal tender. At least 13 U.S. states are developing legislation to hold Bitcoin reserves. While some others such as Kansas are looking at incorporating Bitcoin ETFs into retirement funds for public employees. Many nations are looking at potentially creating Bitcoin Strategic Reserves as the US stated they will create a National Digital Asset Stockpile.

How Netcoins Can Help You

Netcoins is your strategic partner for your corporate strategy. We work with you to buy and store your Crypto safely and efficiently, here’s how Netcoins corporate services can help your business:

• OTC Trading Desk: Netcoins offers an Over-the-Counter (OTC) trading desk which uses our proprietary smart order technology to provide deep liquidity and best execution for large-scale transactions. 

• Dollar-Cost Averaging (DCA): Set up a call with our team to discuss a strategy that works for you and your business. As Bitcoin’s adoption has grown, it has become less volatile. Dollar Cost Averaging (DCA) can further reduce risk by buying a fixed amount of Bitcoin at regular intervals. This strategy avoids the need to time the market and helps smooth out price fluctuations. 

• Custody: Netcoins is a compliance-first company, prioritizing the security of your crypto holdings. We provide fully insured custody solutions to protect your assets. With multiple layers of security in place, your crypto is stored in a trusted environment ensuring peace of mind for corporate treasurers. Netcoins can also create bespoke solutions to fit your needs. Taking into account proper custody standards is critical as Didier Lavallee, CEO of Tetra Trust explains “Ensuring that your assets are safe with a trusted counterparty is fundamental to establishing a corporate treasury. This structure allows you to take full advantage of the benefits of owning Bitcoin, with confidence.”

• Dedicated Corporate Services: Netcoins will partner with your team to integrate crypto into your corporate treasury strategy. We offer tailored corporate services, including white-glove support and dedicated account management, serving businesses across the US and Canada.

• Tax & Accounting Resources: Netcoins has a strong network of trusted partners for tax such as Koinly and ZenLedger for accounting services, ensuring your crypto transactions are fully compliant and seamlessly integrated into your operations.

• Hear From Our Clients: “At LQWD Technologies, Bitcoin isn’t just an asset—it’s the foundation of the digital financial infrastructure of the future. As a tech company in the crypto space, we see Bitcoin as the ultimate hard asset, a store of value that strengthens our balance sheet and fuels our mission. Companies will be judged by their Bitcoin holdings, and those without exposure risk being left behind. The future belongs to those who embrace Bitcoin’s potential—not just as an investment, but as a strategic advantage as we move into the next phase of the internet.” Shone Anstey, CEO of LQWD Technologies.

• Our Treasury: “Netcoins is a wholly owned subsidiary of BIGG Digital Assets (TSXV: BIGG) which not only helps companies to trade Crypto Assets but holds a treasury itself. We have been a long proponent of the future of the industry and are committed to holding crypto assets on our Balance Sheet.” Fraser Matthews, CEO of Netcoins.